Borebu
Borebu
A mobile application to borrow, rent, or buy items within social media circles that are controlled by the user. This app offers a safe way to connect with nearby users that have the items you need, whether temporarily or permanently.
Project Type
iOS, Branding
Collaborators
Project Management, Executive Leadership, Clients, Engineering, Marketing
About the Project
Branding
The primary task for this project was to create the user interface for the entire mobile application, but that still meant some light branding exploration was needed as a starting point. The playfulness of the name inspired bright, inviting colors.
Approach
Combining the idea of a social media platform with the ability to trade and purchase items proved to be an interesting challenge, especially when an activity feed and messenger feature were considered. An onboarding process was implemented to familiarize users with the features.
